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No More Stretch Marks

Stretch marks are tiny tears in the dermis that show through to the epidermis (top layer of kin). Stretch marks commonly appear on the hips, abdomen, chest and upper thighs. they vary in colour from light pink to brown.

During pregnancy, the body undergoes rapid weight gain, causing the skin to stretch excessively. This excessive stretching process breaks down elastin and collagen fibres in the dermis layer, which causes stretch marks.

Here is how Pureen Stretch Mark Lotion with Triple Action Formula helps prevent and reduce stretch marks effectively:

1. Cocoa Butter, Shea Butter, Rose Hip Seed Oil and Almond Oil are effective natural moisturisers that help improve skin elasticity. They are rich in essential fatty acids, the key component of the epidermis layer of the skin. they can also help to relive itchiness due to dry skin.
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2. Collagen and elastin keep the skin elastic, flexible, firm and strong.
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3. Vitamin E is an excellent skin conditioning agent that gives anti-oxidant protection.

For best results, start applying Pureen Stretch Mark Lotion from the first month of pregnancy (before stretch marks occur) and continue untill three months after delivery. Apply twice a day, in the morning and evening on all the stretch mark prone areas such as the abdomen, waist, upper thighs and chest.

Look out for Pureen Stretch Mark Lotion 150ml in hypermarkets, supermarkets, departmental stores and pharmacies.

The 10th anniversary celebration of Smart Kids will be an event chockfull of excitement.

In keeping with the country’s largest kids’ education fair with education opportunities at every step of the way, parents can be assured that their kids will be discovering new experiences while enjoying themselves at Smart Kids 2011.

In keeping with the theme “Festival Fiesta: Celebrating The World”, halls three and four of the Putra World Trade Centre in Kuala Lumpur will be transformed into a mini world of celebration, with special booths and spaces decked out to replicate festivals from all over the world.

This will give children an insight on the culture of the world and the different ways people around the globe celebrate their festivals.

Acknowledging the important fact that play is an integral component to active learning, Smart Kids 2011 will also be the place where kids can challenge their mental and physical skills with a variety of fun and stimulating activities.

These include the Tropicana Twister Challenge where kids’ agility will be called into play as they scrumble to place hands and feet on the coloured circles of the famous Hasbro board game, Twister.

There will also be creative fun to be had with a variety of colouring contests and craft and handiwork booths. the Super Festival Fashion Extravaganza will see kids parading in festive clothes or outfits from different countries while sharing with the audience what they found out about the festival they are showcasing.

The much lauded Smart Kids Talent Quest will see children from kindergardens and primary schools come together in groups to perform special skits on the importance of festivals or to a particular celebration.

The importance of English will be brought to the fore with great fun via the Way With Words with Melta, where kids will be challenged to spell words and demonstrate taht they know the meaning of the word by constructing a sentence with the word they have spelt.

Parents will be able to bring themselves up to date on the newest products and services pertaining to kids’ education and lifestyle with exhibitors ranging from healthy organic foods to convenient quick serve food items, financial planning services, education insurance and saving plans, fitness activities and healthcare.

There will also be a dedicated hall for education service providers ranging from childcare and creche services, learning programmes and franchisers to provide schools. This area is knwon as the Education Enrollment Pool and will be located in Dewan Merdeka at PWTC.

Visit www.smartkids.com for updates news and activities.